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Learn how to conduct everyday agency life, market your small business, read case studies, or read about what’s going on in our office! Blog posts written by Voice Z’s Digital Marketing Associates.
Casual Posting vs. Polished Posting
Social media has long favored polished posting. Clean visuals, professional photos, and thoughtful captions have been the standard for professionalism. But, over the past few years, casual posting is gaining traction across algorithms. Unboxing videos, unedited...
How Super Bowl Commercials Became a Cultural Phenomenon
A National Tradition Six Decades Strong For the last 60 years, the Super Bowl has been a national event, garnering attention as both the final football game of the season and a landmine for commercials. The game holds tremendous power over audiences, who are eager to...
The Rise of MicroInfluencers: Why Small Creators are Outperforming Celebs
Studies show that a vast majority of consumers prefer influencer recommendations over traditional advertisements, with 92% finding them more credible. While there are a variety of different types of influencers, each with their own benefits and drawbacks, micro...
Why Traditional Ads Don’t Work on Gen Z, And What Brands Should Do Instead
Gen Z is one of the most influential consumer groups, yet one of the hardest to reach. Growing up surrounded by digital content, they move quickly, think critically, and are constantly exposed to marketing. Traditional advertising, polished commercials, scripted...
3 Interview Tips That Actually Make a Difference
Get prepped for your Voice Z Digital online interview! With Voice Z Digital interviews coming up, now’s the time to make sure you’re perfectly ready. These interviews are your chance to show how you think, how you communicate, and how you’ll contribute to a...
Life After TikTok – What the Ban Could Mean for Small Businesses
Is the TikTok Ban Really Going to Happen? If you’ve been following the news recently, you’ve probably heard that lawmakers want to ban the popular social media app “TikTok” in the U.S. This potential ban has sparked debate for quite some time, and its future still...
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